Florian Schrodt knows the different needs and perspectives of communication. He studied political science and, after working as a freelance journalist, joined DFS Deutsche Flugsicherung GmbH. In 2015, he moved to Verti Versicherung AG (formerly Direct Line Versicherung AG), where he served as Team Leader Corporate Communication / Press Officer, CSR & HR Marketing. Since 2018, Schrodt has been a specialist for HR marketing at Verkehrsbetriebe Zürich (VBZ).
Monday, November 29
02:45 pm - 03:15 pm
Live in Berlin
Today, more than ever, qualified employees are rare and valuable. An employer branding strategy can give your company a decisive competitive advantage in recruiting and retaining the best employees. With the help of employer branding, how can the employer brand be optimally positioned in the “war for talents”?