Since 2012 Anja is responsible for global HR Management at Avira, focusing on people development, international recruiting and employee retention. She has been leading global HR functions in high tech companies for nearly 20 years. She is co-lead of the group „Strategic HRM” of the association of HR Managers (Bundesverband der Personalmanager, BPM) and co-author of the booklet “Between euphoria and skepticism – Artificial Intelligence in HRM” (2019) published by BPM. She speaks regularly on renowned HR events and as guest professor at University Don Bosco in San Salvador. Being an indivdualpsychological coach, she is driven by combining a truly human-centered approach with cutting-edge technology and result orientation.

Avira has 500 employees worldwide. Over 100 million customers and businesses rely on Avira’s security expertise and award-winning antivirus software, making the company one of the global market share leaders. The Avira umbrella covers a portfolio of security and performance applications for Windows, Android, Mac, and iOS. In addition, the reach of our protective technologies extends through OEM partnerships. Our security solutions routinely lead in independent tests for detection, performance, and usability.